Knowledge

Interested in reading about the latest trends around e-commerce, User-Generated Content or our partners’ success stories?
If so, you are more than welcome to stay a while!

CASE STUDY INDOLA

The Henkel group includes the international brand INDOLA. INDOLA offers trend-oriented hair care, hair styling and hair cosmetics products that are salon exclusive. INDOLA decided to integrate user-generated content into its own website and on marketing channels, such as Instagram. For this purpose,...

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INSTAGRAM FOR BUSINESS BASIC GUIDE

This whitepaper explains why Instagram business brings so many new social media opportunities for you as a company and how to manage your account most efficiently and for the best possible results.

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INFOGRAPHIC INSTAGRAM FACTS

Instagram is not only a photo-sharing app anymore. It's a giant advertising platform. But is Instagram the right marketing channel for advertising? Are you looking for ways to increase sales through your ecommerce website? Here are 18 facts about Instagram that you need to know. We'll show you the i...

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CASE STUDY FOODSPRING

“What can I create with protein powder of foodspring?“ foodspring is now able to answer that question with visual customer content as they share their creations with social media and give them insights into their kitchens. foodspring decided to integrate user-generated content in its own online ...

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Hashtag Strategy Guide

This Hashtag Strategy Guide will offer a fully detailed view on how to get started with your own branded hashtag. Covering the basics, by answering questions why you should be using a hashtag and how to plan a strategy that will lead to a unique hashtag which will help to make your Instagram content...

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CASE STUDY JACK WOLFSKIN

Following the motto “At Home Outdoors” – Jack Wolfskin has truly emerged as Europe’s leading brand for functional clothing and outdoor supply. By running the #GOBACKPACK campaign, the brand returned to its roots by centering its social media and influencer campaign on the original product - ...

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TRAVEL INDUSTRY BASIC GUIDE

What could be better than a few snapshots from people who did vacation in your hotel? Why do not include this user-generated content into your own marketing? This Whitepaper explains why hotels should take advantage of social networks, the benefits of user-generated content, as well as how exactly t...

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CASE STUDY JUNIQE

We work with user-generated content by sharing it on our social media channels, and also on our website and online magazine. For JUNIQE, UGC is a way of building our brand around a growing community of interior design and art lovers. The use of UGC helps us build trust, connect and engage with our c...

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RIGHTS MANAGEMENT GUIDE

User-generated content is a great way to create brand awareness and customer loyalty. Nevertheless, dealing with UGC can also raise some challenges related to photo rights. Our new Rights Management Guide is designed for brands and marketers that want to operate within the European Union. It will of...

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HOLIDAY MARKETING GUIDE

The Holiday Marketing Guide focuses on marketing strategies during the holiday season. The report serves as a reference point for businesses and brands during the primetime of commerce and marketing. It offers insights into possible variations of holiday campaigns and addresses important guidelines ...

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CASE STUDY KERBHOLZ

Kerbholz is a German brand of wooden glasses, sunglasses and watches. Ever since the brand’s foundation, Kerbholz was eager to approach marketing strategies from a customer-oriented perspective. Due to a need for expressive and individual imagery, Kerbholz was eager to incorporate user-generated c...

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BOOST YOUR SALES WITH UGC

Boost Your E-commerce With User-Generated Content – Our UGC E-Commerce Guide offers a wide overview and explanation of the way UGC influences e-commerce and how the latter benefits from it. This report is a reference point to get a deep understanding of the emergence of User-Generated Content and ...

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HOW TO GET MORE UGC

This UGC Guide is focused on strategies that will help you generate more diverse and better User-generated Content. The main objective is to offer you five specific guidelines that will ultimately increase the amount and quality of the UGC you receive. These guidelines focus on different aspects of ...

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CASE STUDY PAUL HEWITT

PAUL HEWITT is a German watch manufacturer that extended its assortment to bracelets and other accessories. The brand was presented with a large variety of User-generated Content, especially on Instagram. After realizing the potential this had for marketing purposes and their brand in general, PAUL ...

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INSTAGRAM BASIC GUIDE

The Basic Guide will present you with guidelines and tips for a successful Instagram Account. It will provide you with all necessary information regarding the creation of an account and content management. This includes a summary of all the different kinds of content and what categorizes them. Each ...

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